The Safeway Foundation and the Entertainment Industry Foundation (EIF) announced that Hunger Is, their joint charitable program designed to raise awareness and funds to end childhood hunger in America, awarded $15,000 to feed hungry children living in neighborhoods throughout our community.
“I am overjoyed to witness Hunger Is making a difference on a local level by awarding over $4.6 million in total grants across the nation to provide more breakfasts to children in need. I’m so happy to help raise attention and start conversations about the critical issue of childhood hunger in America,” stated Academy Award®-nominated actress and Hunger Is Ambassador Viola Davis. “I was one of the millions of children who went to school hungry every day. I am proud to support an organization that is giving children the fuel that they need to succeed.”
Hunger Is again invited qualified organizations to respond with approaches to increase access to free and reduced-cost school breakfast, to improve the nutritional quality of breakfast programs, and to expand weekend, summer and vacation feeding programs. The funds were raised through the Hunger Is fall in-store fundraiser at Safeway and the rest of the 2,300 locations in the Albertsons Companies family of stores in 33 states and the District of Columbia. The fundraiser generated donations through customer purchase of participating products as well as customer donations at the check stand. To date, Hunger Is has raised more than $18 million and funded 273 programs.
Currently only half of the 22 million children in the U.S. who are eligible for free or reduced-cost breakfast receive this most important meal of the day. Students who qualify for free or reduced-cost school lunch are automatically eligible for breakfast. However, there are often barriers that make it difficult for students to receive breakfast in school , from many schools which do not participate in the program, to schools which restrict the breakfast program before-school hours, making participation difficult for students who cannot arrive at school early (compared to in-classroom programs).
“The $15,000 Safeway Foundation – Hunger Is grant will help The Salvation Army to continue feeding children in need across the region,” said Major James Hall of The Salvation Army serving the Washington, D.C. region.
Regional charities located in areas where Albertsons Companies operate were invited to respond to Requests for Proposals. District Managers participated in the selection of local food or hunger-based organizations serving their immediate community.
“We are so proud of the serious impact the Hunger Is initiative has been able to make on the critical issue of childhood hunger in America,” stated EIF President and CEO Lisa Paulsen.
More information about the issue is available at HungerIs.org, along with simple ways for individuals to donate.
About Hunger Is
Hunger Is, a joint charitable program of the Albertsons Companies Foundation and the Entertainment Industry Foundation (EIF), is designed to build awareness and raise funds in an effort to eradicate childhood hunger in America. Funds raised through Hunger Is directly benefit programs focused on combating childhood hunger and improving health-related outcomes. For more information, visit www.HungerIs.org.
About the Albertsons Companies Foundation
Founded in 2001, the Albertsons Companies Foundation, formerly the Safeway Foundation, supports causes that impact our customers’ lives. Albertsons Companies stores provide the opportunity to mobilize funding and create awareness in our neighborhoods through the generous contributions by our customers, our employees’ passion and partnerships with our vendors. We focus on giving locally in the areas of health and human services, hunger relief, education and helping people with disabilities. Albertsons Companies and the Albertsons Companies Foundation have invested $2 billion in our neighborhoods since 2001. For more information about the Albertsons Companies Foundation, visit www.albertsonscompaniesfoundation.org.
About the Entertainment Industry Foundation
Founded in 1942, the Entertainment Industry Foundation (EIF) is a multifaceted organization that occupies a unique place in the world of philanthropy. By mobilizing and leveraging the powerful voice and creative talents of the entertainment industry, as well as cultivating the support of organizations (public and private) and philanthropists committed to social responsibility, EIF builds awareness and raises funds, developing and enhancing programs on the local, national and global level that facilitate positive social change. For more information, visit www.eifoundation.org.